Product Marketing Manager

About ZowieAt Zowie, we’re transforming how people interact with brands. We build AI agents that handle real customer conversations, make real business decisions, and deliver real results.Leading consumer brands like Monos, Decathlon, InPost, Booksy, and DocMorris already trust Zowie to run their front line. Millions of conversations. Every month.AI agents represent the next major technology shift. Most of the market doesn’t understand what they are, how they work, or why they matter. That’s our job. Zowie is equal parts product company and category educator. And we need a product marketer who can do both.About the roleWe’re looking for a Product Marketing Manager who will own how Zowie is positioned, understood, and sold. You’ll sit at the intersection of product, sales, and marketing, translating what we build into narratives that win deals, shape the market, and educate buyers who are still figuring out what an AI agent even is.This role reports to the founder leading go-to-market. You’ll have direct access to leadership, real ownership over messaging and positioning, and the autonomy to move fast in a company where product marketing isn’t a support function but a growth lever.We sell to enterprise and upper mid-market consumer brands across ecommerce, retail, financial services, and telecom. Our buyers range from customer service leaders worried about their KPIs to CIOs and CTOs evaluating AI platforms for precision, flexibility, and scale. You need to speak both languages fluently.You’ll have the opportunity toWork directly with a founder and shape how an entire category is definedBuild product marketing from the ground upHave a real, measurable impact on pipeline and revenueOperate with high autonomy in a team that values speed and substance over processWho you areYou might be a product marketer with 3-5 years of B2B SaaS experience. Or you might be an ex-founder who knows what it’s like to find the right words for a product nobody understands yet. A former journalist who can extract the real story from a customer call. A consultant who’s built decks that moved boardrooms. We care about what you can do, not what your title was.Whatever your path, you’ll need:A sharp instinct for positioning. You can take something complex and make it feel obvious, without dumbing it downExcellent writing. Clean, direct, no filler. If it sounds like marketing copy, you rewrite itThe ability to talk to enterprise buyers, from operations leaders to the C-suite, and adjust your message without losing clarityComfort operating across multiple personas, industries, and channels at onceHigh ownershipReal curiosity about AI, how it works, why it matters, and where the market is goingA portfolio, a side project, a company you built, a blog you ran, a launch you led. Show us how you thinkWhat you’ll doOwn Zowie’s product positioning and messaging across all personas, from CS leaders to technical executives to the C-suiteLead product launches end-to-end. Define the narrative, build the assets, enable the sales team, and measure what landsDevelop and maintain sales enablement materials: battle cards, competitive briefs, pitch decks, one-pagers, objection handling guidesBuild and run the competitive intelligence programCreate customer stories that put people first. Interview customers, extract insights, and turn real outcomes into proof that moves pipelinePartner closely with product to translate roadmap decisions into market-facing narrativesContribute to thought leadership and category educationAI-native cultureOur team uses AI as a core part of how we work, not just for speed but for creativity, research, and scale. We expect you to be fluent in AI tools and genuinely excited about pushing what’s possible with them.Why this role mattersThe AI agent category is being defined right now. The companies that win will be the ones that control the narrative, not just the product. This role puts you at the center of that. You’ll shape how thousands of enterprise leaders think about AI agents, what they expect, and who they trust.