Product Marketing Manager

About Certifier:Certifier is a B2B SaaS platform for digital credentials (certificates, badges, achievements) used by 2,000+ organisations including Guinness World Records, Duolingo, National Geographic and L'Oréal. We're a 22-person team backed by leading EU venture funds. The product is moving fast (new features almost every week) and that's why we're hiring: we need someone to help us close the gap between what Certifier can do and what potential customers think it does.About the Role:This is Certifier's first Product Marketing Manager hire. This role is the bridge between what we build and how the market hears about it: product tells you what we're building and why; you turn that into launches and content that drive adoption.When the work needs a designer, video editor or a developer, you pull them in. But the thinking, the draft, and the push-to-live are yours. At our size, this role works closely with founders every day and your decisions have visible business impact.What You'll Do:Partner deeply with Product: attend sprint reviews. Understand pricing tiers, user roles, use-case segmentation, and integrations well enough to hold it all in your head and translate it for the market.Own go-to-market for product launches: look at what's coming on the roadmap (from major integrations to batched changelog updates), and run the GTM playbook: messaging, landing pages, email sequences, in-app announcements, social, partner co-marketing.Create product content that sells and educates: feature pages, use-case articles, video walkthroughs, comparison pages, integration guides. You own the whole thing end to end.Be on camera: record loom walkthroughs for features and integrations. This role requires comfort with recording Looms and short video demos regularly for social, in-app and the website.Build enablement materials: one-pagers per use case, product slides for sales decks, battle cards: the kind of assets the team actually uses, not the kind that lives forgotten in a shared drive.Develop positioning and competitive intelligence: keep our positioning up to date and push it into every piece of content we make. Maintain battle cards per competitor. Run win/loss interviews.We’re Looking For Someone Who:3-5 years in product marketing or a closely related B2B SaaS role: experience in a CEE-based team that works for US/global markets is a strong signal. Ideally at a company in a similar stage (Seed-Series A/B, 20-100 people, product-led).Near-native English (minimum C1): every deliverable starts with clear, persuasive writing for global audiences.A track record of finishing things: you've written the copy, built the email, recorded the Loom, run the launch, or conducted a customer interview.Ability to absorb product complexity: you can learn a complex solution (with multiple plans, roles, integrations, and use cases) and hold the full picture while drilling into the details.Customer empathy: your first question is always what problem the user is trying to solve. You've done customer interviews and can extract patterns from conversations.Cross-functional comfort: you're at ease working directly with engineers, designers and marketers. You influence without authority and move projects forward across teams.Nice to Have:Experience with AI-powered workflows in segmentation, content creation or other GTM activitiesPolish or Ukrainian language skills (internal communication occasionally uses Polish and Ukrainian, but not required)What We Offer:Competitive base: 15,000 - 22,000 PLN net on a B2B contract, depending on your experience (remote CEE / Kraków based).Bonus: quarterly performance bonus tied to meaningful outcomesBenefits: Private health insurance (Medicover), home office budget, learning/conference budget, 24 days paid leave, team off-site trips, top-tier tools (Amplitude, Claude, Loom, Ahrefs, etc).Culture: No juniors. No time tracking. Remote-first with flexible hours. We care about what ships, not when you're online.How to Apply:Send your CV + examples of PMM work you've shipped (aka 'portfolio'): some feature content, posts, landing pages, decks, launch plans, video recordings OR whatever best shows how you think and execute. Please include brief context for each piece: what the product was, what your role was, and what the outcome was.Interview process:Intro call: we'll talk about what we're building, who we need, how you think and reason about product marketing, and whether there's a fit.Marketing skills deep-dive: hands-on assessment of content quality, GTM thinking, video comfort, and writingProduct intelligence interview: can you absorb product complexity, understand ICP and segmentation, and think on your feet?You've read this far and still not sure about the fit? Just apply and let's talk. We're a small team (yet) and we take care of people who love products, love marketing, and deliver. Might be exactly what you're looking for.