AI Creative Activation Sales Specialist, LCS, CEE

About the job

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

Creative is the largest driver of campaign Return on Investment (ROI), and the rise of AI is fundamentally reshaping the creative landscape, presenting a pivotal opportunity for advertisers, Google and the creative tech partner ecosystem. In today's rapidly shifting media environment, advertisers are increasingly seeking AI solutions to produce high-performing ads with greater efficiency.

By empowering customers to harness AI to transform their creative development process, we will accelerate their ability to create more effective ads, drive their business objectives, and grow Google/YouTube revenue. In this role, you will be in charge of driving advertisers’ adoption of 3P Creative AI solutions and creative tech capabilities that will define the future of advertising.

Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.

Responsibilities

• Drive the adoption of third-party (3P) creative technology partners across priority customers to establish long-term, sustainable creative habits.
• Build and deliver compelling, data-driven pitches tailored to specific client needs in collaboration with partners.
• Act as the Center of Excellence (CoE) for partners’ creative capabilities, educating internal sales teams on when and how to pitch 3Ps to customers.
• Utilize strategic creative incentive funds to de-risk partner trials with priority customers. Monitor and track client-partner projects to ensure they remain on schedule, meet quality standards, and deliver on Key Performance Indicators (KPIs).
• Identify priority customers for activation and match customers with priority partners to inform pitches based on customer creative advancement opportunities. Comply with all company health and safety policies, procedures, and legal requirements.