B2B Project: Web Analytics & Performance Specialist

Recruitment for

Technologies we use

About the project

Your responsibilities

• Work with existing analytics environments and Workspaces in Adobe Analytics and Google Analytics.
• Support the correct measurement and tracking of website events and performance indicators.
• Connect experimental and A/B testing data with website performance metrics.
• Collaborate on the configuration of measurements required for experimentation and performance analysis.
• Prepare data views, quantitative analyses and reporting in Excel and Tableau, with Power BI planned as the target reporting solution.
• Provide analytical input that bridges technical web analytics, performance measurement, A/B testing and personalization.

Our requirements

• 2-3 year of relevant experience.
• Technical foundations in web analytics.
• Knowledge of Google Analytics and/or Adobe Analytics.
• Very good knowledge of Microsoft Excel and experience working with quantitative data.
• Understanding of performance metrics and web analytics logic.
• English at B2/C1 level.

Optional

• Experience working with Workspaces in Adobe Analytics.
• Knowledge of Tableau or Power BI.
• Professional background in a marketing agency, particularly in performance, PPC, SEM or campaign-related areas.
• Experience with website optimization and testing.