Must have

• Marketing

• Marketing Automation

• Marketing funnels

• Email marketing

• Lead nurturing

• Segmenting database

• Customer lifecycle marketing

• Analytical skills

• Communication skills

• Collaboration skills

• Polish (C1)

• English (C1)

Nice to have

• HubSpot Marketing Hub

• Salesforce

• CRM Platforms

• HTML

• CSS

Requirements description

• 2+ years of hands-on experience with Marketing Automation platform (HubSpot Marketing Hub will be a big plus)
• Strong understanding of marketing funnels, email marketing, lead nurturing, segmenting database and customer lifecycle marketing
• Proven track record of building successful automated campaigns that drive conversions
• Solid analytical skills and experience with marketing performance metrics
• Strong communication and collaboration skills
• Fluent English

Nice to have

• Experience with Salesforce or other CRM platforms
• Familiarity with HTML/CSS for email template editing

Offer description

XTB is a global company from the financial industry, focusing on online trading of financial instruments. We are the largest FinTech in Poland and a leader in Central and Eastern Europe, and the range of our operations covers several countries, including Asia and South America.

At XTB, we focus on the development of our employees, giving them opportunities to gain knowledge and skills in various fields, as well as offering a number of training and development programs. If you are looking for challenges and want to gain valuable experience in an international business environment, XTB is the right place for you.

What we offer

• Stable employment based on an employment contract
• A chance to grow within the FinTech industry in an international environment, while having a real impact on the company and the evolution of its products
• Training under the supervision of experienced financial market professionals
• A clear development path supported by regular feedback and transparent career progression
• Hybrid work model
• Regular team-building and integration events
• Equipment tailored to your needs
• Wide range of benefits like private medical care, myBenefit platform, sport card, language learning platform, meal co-financing at the office and more

Your responsibilities

1. Supporting in email/sms marketing campaigns development and execution, which includes segmentation, testing and deployment of automated paths of communication
2. Monitoring and reporting on campaign performance using HubSpot analytics and dashboards
3. Creating and managing database segmentation for campaigns in marketing automation platform
4. Collaboration cross-functionally with other departments and foreign branches
5. Working with Content and Design team to get the required email/sms content created
6. Documenting and maintaining marketing automation platform processes and procedures

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