Your responsibilities

• Responsible for a data-driven long term ATL strategy and 360 brand management for Costa Coffee & Caffe Vergnano
• Prepare and coordinate local brand activation initiatives
• Develop actionable recommendations and implement initiatives based on market data, trend analysis, and consumer research
• Coordinate the implementation of new products — plan and lead projects in close cooperation with a cross-functional project team
• Manage marketing budgets and ensure effective allocation of resources to maximize impact and cost-efficiency
• Lead Media Plans
• Manage internal communication regarding coffee category
• Collaborate with global and local stakeholders (sales, shopper marketing, global marketing,) and external partners (creative agency, media agency
• Influence market research plans
• Bringing new ideas and modern solutions to build brand love

Our requirements

• Min. 2-year in Marketing/Portfolio or Product Management, FMCG experience in the beverage category - will be an advantage
• In-depth commercial understanding (preferable in the areas of Marketing and/or Sales)
• “Can do” attitude, capable to run effective cross functional cooperation (brand partners, logistic, commercial team, finance)
• Strong levels of determination and initiative which will drive innovate thinking and growth
• Strong ability to form effective working partnership with functions and excellent interpersonal and communication skills
• Very good command of English
• Good MS Office suite skills (Word, Excel, PowerPoint)

What we offer

• Medical Care: employees have an opportunity to enroll for a health insurance plan. Through health insurance, it's possible to cover the costs of doctor's visits, hospitalization, vaccination, dental care, and also to apply for sports or other well-being activities compensation)

• Fruit for employees: we provide fresh, seasonal fruits at all our locations

• EAP (Employee Assistance Program): 24/7 access to free consultation and assistance for employees and their family members in dealing with personal and professional problems and challenges

• Flexible working conditions: work from home, shorter Fridays, hybrid model, ability to start your working day between 7 am and 10 am

• Additional days off for taking up annual leave: if you use all your annual leave in a given year, you will receive up to 3 additional days off

• Lunch cards: the lunch card, which we subsidize every month, will allow you to purchase meals at your favorite places

• In-kind: Every quarter you will receive Coca-Cola HBC Poland products